In this day and age, there are many different types of products. Different energy drinks, different sports drinks, different ramen brands and etc. But I would have never thought that our world would come up with different types of water. I remember when I was young, I always wanted to try Fiji water, since that was the new upcoming trend for water. Looking back at this, I find that the whole idea of a different kind of water is rather absurd. What makes these kinds of water better than others? First, let's take a look at Fiji water. On Fiji water's company page, the "About Us" section states:
"On a remote Pacific island, 1,600 miles from the nearest continent, equatorial trade winds purify the clouds that begin FIJI® Water’s journey through one of the world’s last virgin ecosystems. As tropical rain falls on a pristine rain forest, it filters through layers of volcanic rock, slowly gathering the natural minerals and electrolytes that give FIJI Water its soft, smooth taste. The water collects in a natural artesian aquifer, deep below the Earth’s surface, shielded from external elements by confining layers of rock. Natural pressure forces the water towards the surface, where it’s bottled at the source, free from human contact until you unscrew the cap. Untouched by man™. The Nature of Water®." In general the company throws a whole lot of information and words that have to do with being natural and clean, to convince you that Fiji water is like none other. Next is Voss water. Voss water also states things about the purity of their water and what makes it better than others:
"Purity of water is defined in part by the mineral level found in specific bottled waters and is referred to as Total Dissolved Solids (TDS). TDS levels in VOSS are extremely low in comparison to other leading bottled waters." Once again we see that Voss is trying to claim that their water is like no other, especially in its purity by giving us information about TDS levels. Lastly Boxed Water has the most vague claim:
"Our proprietary filtration process means that Boxed Water is always crisp, clean and refreshing. It’s water you can feel good about. Pure and Simple." Overall, what we see in all of these different types of water is that they are more clean and pure than your everyday plastic water bottles. However, the one thing that they all failed to compare to is your own filtered water. Why waste money on supposedly purer water, when you can have your own if you just buy a filter? So for everyone out there that buys Fiji Water, Voss Water, or Boxed Water, stop buying it and buy a filter and your own bottle, and make your own pure water.
I was browsing through blogs to comment on and I saw this and I instantly wanted to comment. Why? Because when I was in LA I went to a pizza place and they had boxed water. I was so confused at first on what it was. I thought it was some weird water milk thing. Why not just have one water and one soup and one ramen company? Well, competition but that's a separate issue. By doing this and creating many different variations of the same thing, manufacturers and companies are attempting to appeal to everyone. Box people. Fiji people. Bottled people. To me, it ultimately shows how reliant we as a Western society have become for needs that are specific and unique to us. I mean, it's silly how we have so many kinds of the same thing and some people have access to nothing. Anyways, I really liked how you brought this up because I was just thinking about this recently. Good job :)
ReplyDeleteWTF IS BOXED WATER? WHAT HAS OUR WORLD COME TOO? Why do people need brand labeled water like seriously you worry about what brand of water you have? What about people who don't have access to clean healthy water. People are literally so screwed up these days.
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