Take a look at these two graphics cards. If you were to look at these without knowing their ratings, and had to determine which one you wanted based off of their looks and names, which one would you rather have? When I was selecting my graphics card for my own computer, I looked at both of these. I did lots of research on determining which was the better graphics card, which met the requirements for the games I played, and which was the better bang for the buck. I later found that the Radeon R9 270X was slightly better than the GTX 660 in spite of the requirements that I was looking for, but getting to that point was quite difficult. As of right now, the GTX 660 is around $170-$200, a card that was released in August 2012. As for the Radeon R9 270X, the card is around $200, and was released in September 2013. When I first saw the Radeon R9 270X graphics card on the shelf, I had the idea that since the previous series was 6850, 7870 and so on, that the Radeon R9 270X was a much older and therefore a worse card. Having seen the GTX 660 before, and that it was only a year older, I thought that this was the superior card. However I found that this was extremely wrong. The deception of bigger means better had entered my mind.
I feel that this is something that companies do very often to trick us consumers into buying their "new and improved" products. There are many examples of where this is effective in the world today. To begin with, Apple products have been using this trick, particularly with iPhones to trick their customers into buying their new products. In the past three years (2013-2016) there have been six different iPhone models released. The 5S, 5C, 6, 6 plus, 6S, and lastly the 6S plus. Now a majority of the people that have owned iPhones since 2013 have probably gone through most of these so called upgrades. Just like the graphics cards, people are being tricked into the thought that since the number is bigger than the last one, that the product is overall better.
No comments:
Post a Comment